Choosing the right business structure: a guide for entrepreneurs

Each business entity offers unique benefits and challenges, and selecting the right one depends on factors such as ownership, taxation, liability, and long-term goals.

Each business entity offers unique benefits and challenges, and selecting the right one depends on factors such as ownership, taxation, liability, and long-term goals.

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Published Mar 29, 2025

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By Alex Odendaal

When starting a business, choosing the right legal structure is crucial to avoid administrative, financial, and legal complications as your business grows.

Each business entity offers unique benefits and challenges, and selecting the right one depends on factors such as ownership, taxation, liability, and long-term goals.

This guide explores four common business structures: sole proprietorships, partnerships, private companies, and personal liability companies to help entrepreneurs make the right decisions.

Sole proprietorship

A sole proprietorship is the simplest and most straightforward business structure, allowing an individual to trade under their own name. This entity does not require registration with the Companies and Intellectual Property Commission (CIPC), although you must register with the South African Revenue Service (SARS) for applicable taxes.

In a sole proprietorship, there is no legal distinction between the business and the owner. This means the business’s profits belong to you, but so do its debts. If the business fails, your personal assets can be seized by creditors. While this structure offers full control and minimal administrative burdens, the lack of limited liability poses a significant financial risk.

Sole proprietorships are ideal for small businesses with limited growth ambitions. However, if you plan to expand or bring in partners, consider whether this structure will meet your long-term needs. Changing to a more complex entity later can create challenges in separating personal and business assets.

Partnership

A partnership involves two to twenty individuals working together to run a business. Like a sole proprietorship, a partnership does not form a separate legal entity, meaning the partners share profits, responsibilities, and liabilities.

Although not legally required, a written partnership agreement is essential to outline each partner's contributions, duties, and profit-sharing ratios. Each partner is taxed individually on their share of the partnership’s profits and remains personally liable for business debts. If the business cannot meet its obligations, creditors can claim the personal assets of any or all partners.

Partnerships are suitable for small businesses where multiple people want to share responsibilities and resources. However, every time a partner leaves or a new partner joins, the partnership legally dissolves and must be reformed which can disrupt business continuity. Decision-making can also become cumbersome as the number of partners increases. Despite these challenges, partnerships are relatively easy to convert into private companies if the business expands.

Private company 

A private company, commonly known as a (Pty) Ltd, is a separate legal entity that can have between one and fifty shareholders. This structure provides limited liability, meaning the company is responsible for its debts, not the individual shareholders – with this protection being a major advantage for business owners looking to mitigate personal financial risk.

Private companies must be registered with the CIPC, which involves higher setup and administrative costs, including annual filing fees. Shareholders cannot publicly offer securities or list the company on a stock exchange. The entity is taxed as a separate legal person, and shareholders pay tax on any dividends they receive.

This structure is ideal for businesses anticipating long-term growth, higher risks, and a larger workforce. It also conveys a professional image, which can attract investors and high-value clients. However, private companies are subject to more regulatory oversight, including potential audit or review requirements, which can add to operational costs.

Entrepreneurs considering a private company should consult a professional to navigate the legal and administrative complexities involved in setting up and managing this entity.

Personal liability company 

A personal liability company is a specialised form of private company typically used by professionals such as lawyers, doctors, and accountants who are legally required to assume personal responsibility for their business activities.

This structure must be established through a Memorandum of Incorporation, explicitly stating that it is a personal liability company. The company name must end with the word "Incorporated." Unlike other business structures, the directors (including former directors) are personally responsible for any contractual debts incurred during their tenure.

While directors remain personally liable, the business enjoys the flexibility of a private company, with fewer disclosure and transparency requirements. Shareholders have the freedom to decide how to distribute profits without being bound by the rigid structures applicable to other companies. This structure is most suitable for professional practices where the law requires personal accountability. It offers a balance between the operational benefits of a corporate entity and the personal responsibility required by regulatory bodies.

Seek professional advice

Selecting the appropriate business structure depends on your business goals, risk tolerance, and future growth plans. Whereas sole proprietorships and partnerships offer simplicity they can expose owners to personal liability. On the other hand, private companies provide limited liability and better scalability but come with higher regulatory requirements. Further, personal liability companies cater to specific professional needs where individuals are statutorily prohibited from enjoying limited liability.

Before deciding, consult a legal or financial expert to ensure your chosen structure aligns with your business strategy and protects your personal interests. A well-informed decision at the outset can provide a strong foundation for your business's success and long-term growth.

Odendaal is a Certified Financial Planner at Crue Invest.

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