Pushing your child in a front-facing pushchair may let him take in the view, but it won't do much for his speech, according to experts.
Children learn to talk more quickly when they are face to face with their parents or carers. Most pushchairs, however, have forward-facing seats. Those with rear-facing seats are usually more expensive.
Britain's National Literacy Trust, which wants parents to encourage their children's speech development, has called on manufacturers and retailers to cut the price of rear-facing pushchairs and prams.
The trust's Liz Attenborough said: "Forward-facing buggies have been identified by experts as one of the factors believed to be contributing to the poor communication skills of children entering nursery and school.
"We want affordable, sociable pusher-facing buggies to be available to parents, so they can chat and respond to their toddlers."