New data shows major SA brands are meeting plastic collection and recycling targets

Ria Doman was proud to shop for fruit and vegetables at a Pick and Pay that had no plastic packaging. Bongani Shilubane African News Agency (ANA)

Ria Doman was proud to shop for fruit and vegetables at a Pick and Pay that had no plastic packaging. Bongani Shilubane African News Agency (ANA)

Published Jun 15, 2023

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Johannesburg - South African brands are meeting targets when it comes to collecting and recycling the plastic packaging in which their products are sold, and keeping it out of the environment.

The audited data was released recently by the country’s longest-standing producer responsibility organisation (PRO), Petco, which represents 2022 collection and recycling rates for the products its members have registered with the organisation, comprising mainly Pet bottles, jars and their labels and closures.

These members include Pick n Pay, Woolworths, Unilever, Tiger Brands, Twizza, The Beverage Company, Coca-Cola and PepsiCo.

The results come one year after the promulgation of the Section 18 amendment to the National Environmental Management: Waste Act.

Outlining now-mandatory extended producer responsibility (EPR), the regulations require packaging producers – brand owners, retailers and importers – to comply with stipulated annual targets for the improved design, collection and recycling of post-consumer product packaging in a bid to move the country towards a more circular economy.

Formed in 2004 as a then-voluntary PRO, Petco administers dedicated EPR schemes for a range of packaging materials on behalf of its members. It assists members with the sustainable design of product packaging and supports the nationwide collection and recycling of PET bottles and their associated plastic closures and labels that end up in the same waste stream.

In 2022, Petco members placed 121 369 tonnes of packaging on the South African market, comprising mainly Pet beverage bottles, home and personal care bottles, edible oil bottles, food bottles and jars, plus their associated labels and closures, as well as minor volumes of Pet strapping, shrink sleeves and thermoforms.

Of this volume, 69%, or 83 967 tonnes of post-consumer packaging, was collected for recycling, with a total recycling rate of 66% achieved.

In addition, Petco’s financial support for one of its contracted recycling partners facilitated the availability of 25 000 tonnes of food-grade recycled Pet (rPet) for inclusion in new product packaging, helping the broader sector to meet its recycled content targets.

The data also reveals that Petco helped its members surpass Year 1 government targets for collecting Pet beverage bottles, plastic Pet oil bottles, single-use Pet products – covering home, food and personal care and polyolefin rigids.

Petco chief executive Cheri Scholtz said she was proud of the role the organisation played in driving change across the packaging value chain towards a circular economy in which “packaging can be repurposed back into packaging”.

While PROs struggled to come to grips with the Year 1 reporting requirements set by the Department of Forestry, Fisheries and the Environment, Scholtz said the organisation had used its 17 years of experience operating under a voluntary model to assist its members in transitioning to the mandatory EPR environment.

“The results we’ve achieved are due to the commitment of our members. We appreciate their partnership and inputs in navigating this new EPR space together,” she said.

Scholtz said Petco developed a new, more robust EPR declaration system to simplify the reporting process for members.

“In order to report more accurately on the various identified products for which we’ve enabled the collection, Petco undertook a bale characterisation study to better understand the typical composition of a PET bale which is purchased by our contracted recyclers.

“In combination, through our member declarations, regular recycler audits and bale sampling assessments, we are able to report with greater granularity. This assists us to meet our DFFE reporting requirements and shows our diverse membership how we are tracking their particular identified products,” said Scholtz.

This year, Petco also introduced an EPR scheme for liquid board packaging (LBP), which will be included in the reporting for Year 2.

“In offering an EPR scheme for LBP, we see immediate synergies for a number of our members that already sell products in both PET and LBP. We also know that the waste streams within which we work are not exclusive to PET and, as such, expanding our focus to include LBP is relatively simple for our teams in the field.

“In Year 2, we will continue with our member engagement workshops and work closely with our members for higher impact,” Scholtz said.

The Saturday Star